Case Study: International Christian Center

Church Expansion while Enhancing the Worship Experience

International Christian Center (ICC) is a vibrant church community with locations in Brownsville, Texas, and Matamoros, Mexico. Led by their current pastor since 2020, ICC serves both English and Spanish-speaking congregations. However, as both communities grew, they began competing for the prime time Sunday morning service, creating a logistical challenge. To address this, ICC decided to expand their previously unused North Brownsville satellite campus to better serve the English-speaking congregation, while continuing to modernize their central campus for the Spanish congregation.

The Challenge

With their English congregation at full capacity, ICC needed to expand without compromising the quality of their worship services. Their goal was to create a space where congregants could gather and watch a live video feed of the service being broadcasted from the Brownsville campus. But ICC’s needs went beyond just a screen and a few speakers; they wanted a system that could grow with them—a future-proof setup capable of evolving with the church’s needs.

Their objectives included:

• Creating an audio system that could deliver full, immersive sound without overwhelming the space.
• Developing a video infrastructure that would allow seamless broadcasting between campuses.
• Ensuring the equipment would be easy to use for a volunteer-based tech team, with minimal ongoing support needed.
• Staying on budget while completing the project on a tight timeline.

In short, they needed a comprehensive solution that would keep both volunteers and congregants happy, while being flexible enough for future upgrades.

The Solution 

To bring ICC’s vision to life, they partnered with CCI Solutions for the design and installation of their new AV system. The process kicked off with a collaborative design workshop where the CCI team sat down with ICC’s worship leaders, production director, and pastors. These discussions helped clarify the church’s needs and goals, for which CCI presented a plan that balanced ICC’s immediate priorities with room for future enhancements.

For audio, ICC wanted a concert-like sound experience—loud, bass-heavy, but without discomfort. CCI selected an L-Acoustics speaker system, which provided the power and clarity ICC needed, paired with a Yamaha CL5 audio console that was repurposed from their previous campus. To keep the stage tidy and organized, recessed floor pockets and wireless microphones were installed.

On the video side, the highlight was a 220-inch projection screen, paired with a 13,000-lumen Sony laser projector, designed for maximum clarity even with a large audience. With a short-throw lens, ICC avoided shadows on the screen, ensuring an uninterrupted viewing experience. CCI also added a Ross Carbonite video switcher, allowing the church to handle simple switching between the stream from Brownsville and their local content. This was accomplished while also providing room for growth on times when they may want to bring in extra cameras and broadcast from the North Brownsville campus.

While the technical aspects were key, CCI also coordinated with the overall renovation of the building—working alongside electricians, contractors, and painters to keep the project on track. Despite a tight deadline, the installation was completed in just over five weeks, followed by a commissioning period to fine-tune the system and train ICC’s volunteers on how to operate everything.

The Results

The North Brownsville overflow campus opened right on schedule, with a smooth soft launch followed by a successful public opening. Even with a strict budget, the project came together smoothly, thanks to careful planning and seamless collaboration between the teams. Congregants and staff alike were impressed with the high-quality sound and visuals, and the attention to detail in the installation didn’t go unnoticed.

ICC’s leadership especially appreciated how easy the system was for volunteers to manage, thanks to CCI’s training and intuitive setup. This flexibility means the church can continue broadcasting to multiple locations without needing full-time tech staff on hand. The end result? A system that not only solved their capacity issues but also created a high-quality, engaging worship experience across their campuses. This project truly showcased how a thoughtfully designed AV system can meet today’s needs while being ready for tomorrow’s possibilities.

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CCI Solutions is a national church technology integration company. For more than four decades, we have been using technology to empower church leaders to deliver engaging experiences and connect with their congregations. CCI Solutions partners with churches - incorporating industry-leading technologies - to design, engineer and install audio, video, lighting solutions uniquely designed for every congregation.